Set up SGNL Email & SMS Marketing
Everything you need to go from install to live, in order. Takes about 25 minutes, plus time for dns to update.
Setup
Importing…Content
Sender
DNS records
Before you start
- Access to your domain's DNS settings (Namecheap, GoDaddy, Cloudflare or similar)
- The email address you want to send from
- A subscriber CSV, if you're moving from another email tool
Setup steps
Install SGNL
Apps › SGNLInstall and approve permissions. SGNL starts importing your customers and orders right away; large stores can take a few minutes.
Create a sign-up form
SGNL › Sign-up forms › CreatePick a pop-up or embedded form, write a clear offer, choose when it appears, and pick the list new subscribers join. Consent is recorded with every signup.
Turn on the SGNL app embed
Online Store › Themes › Customize › App embeds › SGNLSwitch it on and save. Your forms start showing, and browsing activity is tracked for abandonment flows.
Set your sender name and reply-to
SGNL › SendingUse a name customers recognize, usually your store name, and a reply-to inbox someone reads.
Verify your sending domain
SGNL › Sending › DomainSGNL shows three DNS records (DKIM, SPF and DMARC). Add them at your domain host exactly as shown, wait for them to update, then click Verify.
DNS changes can take anywhere from a few minutes to a few hours. You can keep setting up while you wait.Import your list (optional)
SGNL › Profiles › ImportUpload a CSV from Klaviyo, Mailchimp or Shopify. Map the columns, choose a list and confirm your contacts gave consent.
Turn on flows and send a campaign
SGNL › HomeTurn on the welcome series and abandoned checkout flows, then send your first campaign to a list or segment.
After setup
- Send a test to yourself before every campaign.
- On Email plans, try A/B testing subject lines.
- Check reporting a few days after each send.
Troubleshooting
My form doesn't appear.
Turn on the SGNL app embed and save the theme. Check the form is published and its display rules match the page.
Domain verification fails.
Copy each record exactly; some hosts add your domain to the name automatically, so enter only the part before your domain.
Contacts count is higher than expected.
Only contacts who can receive email count toward your plan. Unsubscribed and bounced contacts don't.
Ready to install SGNL?
Install from your Shopify admin, then follow this guide step by step.